Evolution of Internet memes

Memes predate the era of popular pictures. Broadly speaking, a meme is any “viral idea” that has the ability to replicate (we want to pass it on) and mutate (in the process of transmission the meme changes). Before the advent of the Internet, memes were transmitted “by word of mouth,” proto-memes can be considered anecdotes. Then the media began to broadcast them, and now they have crystallized into a “typical meme”: a themed picture + a caption that can be changed.

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